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About ADFERENCE
Best performance for Amazon PPC: ADFERENCE's innovative PPC Solution helps advertisers create automated campaigns and set the right bids for millions of keywords and products. We maximize every ad campaign in Amazon by combining various parameters using scientifically developed machine learning algorithms to create an optimal setup every time. For you, this means more performance and less manual effort for your campaigns.
Dr. Florian Nottorf is co-founder and CEO of ADFERENCE, an ABOUT YOU subsidiary, that develops innovative advertising technologies for Amazon and Google Ads as an AdTech specialist. Before founding ADFERENCE in early 2014, Nottorf, who holds a doctorate in business informatics, conducted research on scientifically outstanding methods in online marketing. At ADFERENCE, Nottorf leads an expert team of now more than 80 employees. When he's not optimizing data, he keeps fit by running or doing Freeletics with the latest tech podcast in his ear.
Mareike Geidies is Head of Customer Success Management at ADFERENCE, a subsidiary of ABOUT YOU, which develops innovative advertising technologies for Amazon and Google Ads as an AdTech specialist. As Head of Customer Success Management, Geidies and her team ensure the successful optimization of the Amazon Advertising accounts of big sellers and vendors.
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